8K Ultra HD TVs

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Take vision and sound to the next level with Cognitive Processor XR™. Our revolutionary processor on Sony BRAVIA XR™ TVs reproduces content the way humans see and hear for an incredibly lifelike experience. 

Sony® BRAVIA XR Z9K 85" 8K Ultra HD Mini LED Smart Google TV

Thousands of Mini LEDs are precisely controlled by XR Backlight Master Drive for unprecedented contrast and maximum brightness.

Intelligent TV processing technology with Cognitive Processor XR that delivers natural and realistic picture quality.

Billions of accurate colors deliver natural and beautiful picture quality, enhanced by XR Triluminos Pro.

Google TV with Google Assistant organizes your content all in one place. Stream from your Apple device with AirPlay 2 support.

Enjoy streaming high-quality 4K UHD quality movies included with the BRAVIA CORE app.

Experience immersive cinematic content with support for Dolby Vision, IMAX Enhanced, and Netflix Adaptive Calibrated Mode.

Every seat is the best seat with wide viewing angles that preserves color and an anti-reflective screen to reduce glare.

Take your gaming to the next level with input lag as low as 8.5ms and BRAVIA XR exclusive features for the PlayStation®5.

Get the advantage in high-performance gaming with 4K/120, VRR, ALLM as specified in HDMI 2.1.

Hear true immersive audio with four sound positioning frame tweeters in addition to front-firing TV speakers and dual subwoofers, plus support for Dolby Atmos.

Acoustic Center Sync synchronizes BRAVIA XR TVs speakers with select Sony soundbars to reinforce the center speaker channel for fuller, more immersive sound.

See blur-free picture quality in fast-moving sports and movies powered by XR Motion Clarity technology.

Bring back lost texture and detail and see your content upscaled to near-4K resolution with XR 4K Upscaling.

Multi-position stand offering three variations – low-profile immersive setting, narrow furniture setting, raised to accommodate a soundbar.

With the included BRAVIA CAM, video chat on the big screen and allow Ambient Optimization Pro to automatically adjust picture and sound according to your room environment.

Redesigned premium, compact backlit remote with metallic finish and finder function to easily find if misplaced.

BRAVIA XR MASTER SERIES Z9K - Remarkable 8K Realism with Ultimate Mini LED Contrast

Discover a new frontier in 8K reality on this big screen TV with Mini LED backlight, powered by our Cognitive Processor XR™ and XR Backlight Master Drive.

Next Generation Picture and Sound with Cognitive Intelligence

Take vision and sound to the next level with Cognitive Processor XR™. Our revolutionary processor on Sony BRAVIA XR™ TVs reproduces content the way humans see and hear for an incredibly lifelike experience. It understands how the human eye focuses, cross analyzing images to give real life depth, extraordinary contrast and beautifully vivid colors.

Uncompromising 8K Realism on a Big Screen

With Cognitive Processor XR™ and our new 8K Mini LED, the Z9K upscales any content close to 8K resolution so you can enjoy more detail and texture on a big screen, alongside ultimate contrast. Feel your senses pushed to the limit and experience TV like you've never experienced it before.

Scenes Full of Contrast and Brightness, Precisely Controlled

Powered by Cognitive Processor XR™, the unique XR Backlight Master Drive precisely controls our latest generation Mini LED backlight in this Z9K 8K BRAVIA XR TV for brightness you can feel. You'll enjoy an unprecedented dynamic range with incredibly dazzling lights and deep blacks, as well as beautifully natural mid tones, with almost no flare or halos around highlights.

Discover New Ways to Enjoy TV with BRAVIA CAM

You’re always in the best seat in the house with BRAVIA CAM. It recognizes where you’re sitting and optimizes the picture and sound accordingly. There’s also gesture controls, video chat and many other fun, new experiences waiting to be explored.

Sound From the Screen, Pictures, and Sound in Harmony

Enjoy sound that precisely matches what's on screen with Acoustic Multi-Audio™ technology. Sound positioning tweeters ensure pictures and sound are in harmony for an immersive viewing experience.

With hands-free voice control built into Google TV, you can set aside your remote and simply use your voice to control your TV. Ask Google to find a specific title, search by genre, and get personalized recommendations on what to watch by saying, "Hey Google, what should I watch?". Even get answers on screen, control smart home devices, and more.

Renew, Recycle and Reduce, Designed for the Environment

Our BRAVIA XR TVs are designed for immersive experiences with the environment in mind. We are committed to using less virgin plastic in our TVs and packaging. The Z9K uses Sony-developed SORPLAS™ with a recycle rate of up to 85% in its rear cover. Our unique backlight control technologies, BRAVIA CAM and sensors not only deliver high picture quality but also reduce power consumption.

Feel Real-Life Depth with Flawless Contrast and Brightness

Our XR Backlight Master Drive utilizes a unique local dimming algorithm to control thousands of tiny, high-density Mini LEDs with absolute precision and independence. It focuses light for maximum brightness almost without flare or halos around highlights.

A Wide Color Spectrum for Real-World Shades and Hues

Powered by our Cognitive Processor XR™, XR Triluminos Pro enables Z9K to access over a billion colors and reproduce each one with the subtle differences seen in the real world. Together with our wide color gamut panel and human-centric processor, it can detect color from saturation, hue and brightness to deliver natural shades in every detail.

Recreating Lost Texture, All Your Content Upscaled to 8K

With XR 8K Upscaling, you'll enjoy entertainment close to 8K quality, whatever the content or source. Our Cognitive Processor XR™ accesses a vast amount of data, intelligently recreating lost textures and detail for real world pictures.

Intelligent motion processing for fast-moving, blur-free scenes

Watching sports and fast-moving movies just got a whole lot better. Our Cognitive Processor XR™ with XR Motion Clarity™ analyzes motion across several frames to ensure action stays smooth, bright and clear.

The X-Wide Angle™ panel keeps pictures beautiful from any angle so even people watching at the sides get as satisfying an experience as those from the center. And with X-Anti Reflection, pictures are much clearer with less glare.

Powerful Sound from The Screen, Matches Pictures Precisely

Our Acoustic Multi-Audio™ technology includes four frame tweeters to ensure high frequency sounds come from the right place in the scene, precisely matching what's on screen. With front facing subwoofers, you'll enjoy powerful bass too, wherever you place your TV.

All Your Entertainment Upscaled To 3D Surround Sound

With BRAVIA XR™, everything you watch gets the true surround sound treatment. XR Surround virtually creates surround sound from the sides and vertically using just the TV speakers, so you can experience 3D audio without the need for in-ceiling or up-firing speakers. Our BRAVIA XR™ TVs are also compatible with Dolby Atmos®.

Voice Zoom™ 2 Enhances Voices for Clearer Dialogue

Hear TV dialogue more clearly without turning up the volume. Even if speech is difficult to hear, Voice Zoom 2 detects the type of voice, analyzes it and enhances its clarity.

Paired with Sony audio equipment, our latest BRAVIA XR TVs go even further, bringing you an unmatched audio-visual experience with outstanding XR picture and sound quality.

When you connect a BRAVIA XR TV to a Sony soundbar, the soundbar reinforces the center speaker channel for clearer and fuller vocals. This enables sound to precisely match on-screen action for a truly immersive experience.

Tailor your Dolby Atmos® experience by combining our SRS-NS7 wearable speaker with BRAVIA XR TVs for spatial surround sound. With selected Sony headphones, you can also enjoy the simulated surround of 360 Spatial Sound using Wireless Transmitter WLA-NS7 (sold separately).

Step Up to Even Better Viewing, Optimized with BRAVIA CAM

Connect your BRAVIA XR TV with BRAVIA CAM, sold separately, for an even more immersive viewing experience. BRAVIA CAM recognizes where you are in the room and how far you are from the TV, then adjusts sound and picture settings so they're just right. Audio is clearer with picture brightness tailored to your viewing environment.

Every Picture, Optimized to Your Position in The Room

Detecting the distance between you and your TV, BRAVIA CAM adjusts TV brightness so you’ll always enjoy perfect picture quality, no matter where you are in the room. A light and color sensor in the TV optimizes pictures to light conditions for the best possible viewing experience.

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Powered by Cognitive Processor XR™, the unique XR Backlight Master Drive precisely controls our latest-generation Mini LED backlight in this Z9K 8K BRAVIA XR TV for brightness you can feel. You’ll enjoy an unprecedented dynamic range with incredibly dazzl

Sony® BRAVIA XR Master Z9K Series 75" 8K Ultra HD Mini LED Smart TV

See how real your entertainment becomes and experience immersive depth and lifelike picture quality, powered by Sony’s intelligent Cognitive Processor XR™. Revolutionary TV processing technology delivers enhanced contrast with detailed blacks and natural colors. Hundreds of thousands of individual on-screen elements are processed and remastered in the blink of an eye, boosting color, contrast, and clarity, bringing astounding realism to your content.

Incredible Realism with Intense Contrast and Brightness

Experience unprecedented dynamic range with deep blacks and brightness you can feel. Powered by Cognitive Processor XR™, our unique XR Backlight Master Drive utilizes an advanced local dimming algorithm to control thousands of Mini LEDs with absolute precision. Further enhanced by XR Contrast Booster 20, the backlight is focused for maximum brightness creating scenes rich in dazzling highlights with deep, detailed blacks and natural colors.

A Wide Colour Spectrum for Real-World Shades and Hues

See colors that are natural and beautiful to the human eye. The Cognitive Processor XR™ enables Sony BRAVIA XR™ TVs to access billions of accurate colors and reproduce each shade with the subtle differences seen in the real world. XR Triluminos™ Pro further enhances the range of hues and saturation allowing for extremely precise details within textures and ensuring skin tones look completely natural – with the same accuracy as the human eye.

The Entertainment You Love. With Help From Google

See 700,000+ movies and TV episodes, plus live TV, all in one place. Google TV™ brings your favorite content from across your apps and subscriptions and organizes them just for you. Searching is easy – just ask Google. Try saying, “Hey Google, find action movies” to search across your favorite apps.

Bring the Cinematic Experience Home, Enjoy Included Movies with BRAVIA CORE™

With the BRAVIA CORE™ app, enjoy the latest Sony Pictures Entertainment (SPE) titles and the largest IMAX Enhanced collection. Use the included credits to choose from hundreds of the latest release movies to redeem. In addition, you’re subscribed to an amazing selection of movies to stream anytime and as many times as you like. BRAVIA CORE is the first in the industry to feature Pure Stream™ technology, achieving near lossless 4K UHD Blu-ray equivalent quality with streaming up to 80 Mbps delivering stunning visuals and expressive sound quality.

Enjoy Immersive and Engaging Cinematic Content as the Creator Intended

See your favorite content the way it was always meant to be watched with a range of technologies that preserve the creator’s intent. Dolby Vision™ brings scenes to life with striking highlights, deeper blacks, and vibrant colors. IMAX Enhanced™ content brings the immersion into the home with digitally remastered movies that provide full screen picture and more powerful sound – just as the creator intended. Netflix Adaptive Calibrated Mode allow you to enjoy Netflix original content in original studio picture quality by working together with the ambient light optimization feature of BRAVIA XR TVs to immerse you in your favourite shows by optimizing the picture brightness based on your room lighting conditions. BRAVIA CORE Calibrated Mode automatically adjusts to the optimal picture settings to create a truly exceptional at-home movie viewing experience.

Powered by Cognitive Processor XR™, the unique XR Backlight Master Drive precisely controls our latest-generation Mini LED backlight in this Z9K 8K BRAVIA XR TV for brightness you can feel. You’ll enjoy an unprecedented dynamic range with incredibly dazzling lights and deep blacks, as well as beautifully natural mid tones, with almost no flare or halos around highlights. 

Dimension Of TV with Bundled Camera (Without Stand) (W X H X D)

Dimension Of TV with Stand (Narrow Position) (W x H x D)

Dimension Of TV with Stand (Soundbar Position) (W x H x D)

Stand Width (Narrow Position)

VESA® Hole Pitch (W x H)

Weight of TV without Stand

Model Year

What's in the box

Wi-Fi Standard 

Wi-Fi Frequency

Ethernet Inputs 

Bluetooth Profile Support 

Chromecast Built-In

Apple HomeKit

RF (Terrestrial/Cable) Connection Input(s) 

IF (Satellite) Input(s)

Component Video (Y/Pb/Pr) Input(s) 

Composite Video Input(s)

RS-232C Input(s)

HDMI Inputs Yotal

HDCP

BRAVIA SYNC (Including HDMI-CEC) 

Features Specified in HDMI2.1

HDMI Audio Return Channel (ARC)

Variable Refresh Rate (VRR)

Auto Low Latency Mode (ALLM)

Digital Audio Output(s)

USB HDD Recording

USB Drive Format Support

USB Playback Codecs

Display Resolution (H X V, PIXELS)

Backlight Type

Viewing Angle (X-Wide Angle)

Backlight Dimming Type

Anti Reflection (X-Anti Reflection)

Colour Enhancement

Contrast Enhancement

HDR (High Dynamic Range) Compatibility

Video Signal Support

Clarity Enhancement

Picture Modes

Netflix Calibrated Mode

Picture Processor

Motion Enhancer (Native Hz)

Sensor

Speaker Configuration

Speaker Type

Audio Power Output

Acoustic Auto Calibration

Sound Modes

Voice Zoom

Dolby Audio Format Support

DTS Audio Format Support

Headphone 3D Surround Ready

Simulated Surround Sound

Acoustic Centre Sync

FM Radio

Sound Processing

Camera Function

Camera

Application Store

On/Off Timer

Voice Search

Smart TV

Sleep Timer

Text Input Language

Operation System

Internet Browser

Electronic Program Guide (EPG)

Built-In Mic Switch

Closed Captions (Analog/Digital)

On-Board Storage (GB)

Teletext

Display Language

Auto Calibration with Calman®

Auto HDR Tone Mapping

Auto Genre Picture Mode

Power Consumption (In Standby)

Mercury Content (MG)

Dynamic Backlight Control

Power Saving Mode / Black Light Off Mode

Power Requirements (Voltage/Frequency)

Stand Colour

Stand Position

Stand Design

Bezel Colour

Bezel Design

Remote Control

TV System (Analog)

TV System (Digital Terrestrial)

Tuner Channel Coverage (Digital Terrestrial)

Number of Tuners (Terrestrial/Cable)

Tuner Channel Coverage (Digital Cable)

TV System (Digital Cable)

Tuner Channel Coverage (Analog)

Audio Description (Audio Key)

Screen Reader

Closed Caption

Text Magnification

Samsung QN900C 65" 8K Ultra HD Neo QLED Smart TV

Take your viewing experience to the next level by experiencing a magical blend of 8K resolution, lifelike colours and ultra precise contrast. Enjoy ultimate picture quality with brighter brights, darkers darks and extraordinary colours, all powered by Neo Quantum HDR 8K Pro. 

Samsung QN900C 75" 8K Ultra HD Neo QLED Smart TV

Samsung QN900C 85" 8K Ultra HD Neo QLED Smart TV

Take your viewing experience to the next level by experiencing a magical blend of 8K resolution, lifelike colours and ultra precise contrast. Enjoy ultimate picture quality with brighter brights, darkers darks and extraordinary colours, all powered by Neo

Ultra-Fine Contrast In 8K That Brings Out Hidden Details

Witness unimaginable details expressed in both the darkest black to the purest white with 1.5x more lighting zones than regular Quantum Matrix Technology.

AI-Powered 8K Picture Completed By 20 Multi-Model Neural Networks

Brilliant 8K AI Upscaling completed by 20 different neural networks ensures you feel the full power of 8K. Automatically learning scene-by-scene, it optimizes any viewing condition and improves your content.

Push your viewing experience to the limit with nearly invisible bezels that removes any distractions so you can get a more immersive viewing experience.

Dolby Atmos Experience with Top Channel Speakers

Samsung’s top channel speakers and Dolby Atmos deliver an incredible audio experience that will immerse you inside the action with multi-dimensional sound.

8K Ultra HD TVs

Sony® BRAVIA XR Master Z9K Series 75" 8K Ultra HD Mini LED Smart TV

$7,999.99

Sony® BRAVIA XR Z9K 85" 8K Ultra HD Mini LED Smart Google TV

$9,999.99

Sony® Z9J 75" 8K Ultra HD LED Smart TV

$5,999.99

Samsung QN900C 65" 8K Ultra HD Neo QLED Smart TV

$6,299.99

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